Scotts Blackcurrant

Project Brief

To build on parents' trust of the brand. Provide more option of better tasting gummie that is packed with DHA. Educate DHA can support brain development and immunity.

Country Market Singapore (SEA regional)

Project description

Thematic campaign base on the previous TVC featuring the New packaging's blackcurrant flavour launch for shoppers. Partnered external agencies and participant in stakeholder meetings.

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